At a time when startup hustle tradition is again, when “locked in” tech founders have even embraced the “996” approach of working — 9 am to 9 pm, 6 days per week — there’s something dystopian about utilizing an AI app to generate faux trip images of your self.
And but, right here we’re.
Product designer Laurent Del Rey, who lately joined Meta’s Superintelligence Lab, launched a aspect venture referred to as Limitless Summer season, a photobooth app for iPhone that creates AI-generated trip images starring you in places world wide. Right here you’re exploring a seaside city, or overlooking a European metropolis out of your balcony. There you’re, out buying, having dinner with buddies, or at a social gathering.
It doesn’t seem like anybody in these images is speaking about AI or entrepreneurship or a scarcity of sleep.
As Del Rey defined when sharing the launch on X, the brand new app is for when “burnout hits and it’s good to manifest the comfortable life u deserve.”
(When you may’t reside life, chances are you’ll as nicely faux it, proper?)
The product designer advised TechCrunch that he was impressed to create the app as a result of summer season is his favourite season, and he loves how life feels throughout that point of the 12 months.
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“Because the season ends, I needed to make one thing that felt like that. It’s from that feeling that I reverse-engineered the product expertise,” he says. “I created an Xcode venture and began iterating immediately from there, sculpting the code expertise, so to talk.”
The expertise he landed on was a easy consumer interface the place there’s a tiny digicam preview button on the backside of the display. You faucet the button to make an AI-generated “summer season” photograph. As you click on, the images seem in your display, in a kind of digicam roll-style view. Every photograph options you, or quite an AI model of you, exploring the world and searching pretty content material whereas doing so.
Behind the scenes, Gemini’s Nano-Banana image-model is doing the heavy lifting, because the app prompts the mannequin for various variations of the summer season photograph output.

The app isn’t saving your selfies, Del Rey says, except you have got its non-compulsory auto-generation mode enabled. Plus, customers can delete their account at any time with simply two faucets, which erases every thing.
Whereas Nano-Banana is comparatively low cost, it does price cash. For that purpose, you may’t generate limitless images free of charge with Limitless Summer season. As an alternative, you’ll hit a paywall after your first six photos, with a immediate suggesting cost choices even earlier than then.
The pricing isn’t too dangerous in the event you’re seeking to simply dabble with the customized AI imagery out of curiosity — or since you’re lamenting having missed your summer season vacay this 12 months.
It’s $3.99 to make 30 photos, $17.99 for 150, and $34.99 for 300. You possibly can allow or disable a “Room Service” mode that auto-delivers two images to you each morning, that includes your newest summer season escapades and world travels. You can too set your gender within the app or go away it to guess (“Auto” mode), and activate or off an possibility that auto-saves the AI photos to your iPhone’s Digital camera Roll.
A latest possibility within the app allows you to generate Halloween images as a substitute of summer season images, that includes you in several costumes.
The images themselves have a classic movie aesthetic, which makes them seem like the informal life-style pics they’re purported to resemble. That brings a way of nostalgia to the app, because it evokes a mid-2000s really feel.
This displays different fashionable developments round on-line photograph sharing. Whether or not that’s adopting retro expertise, like zoomers carrying disposable cameras, or posting Instagram photograph dumps of blurry pics, there’s a want amongst some for a less-curated, much less “technically good” model of life.
How weird is it that it’s AI bringing that to you now?

