Snowflake has expanded its AI Knowledge Cloud providers to South Africa by launching on Amazon Net Providers (AWS) Africa (Cape City) Area.
Companies utilise Snowflake’s AI Knowledge Cloud to develop, deploy, and share knowledge, purposes, and AI options. The newest growth will present regional clients with enhanced flexibility to pick a deployment area that most accurately fits their operational necessities.
Moreover, the deployment complies with South Africa’s Safety of Private Data Act (POPIA), which regulates private knowledge processing and imposes strict circumstances on knowledge dealing with, together with cross-border transfers.
It additionally adheres to the Nationwide Coverage on Knowledge and Cloud, which requires authorities and public-sector knowledge to be saved domestically. By assembly these regulatory necessities, Snowflake goals to bolster buyer confidence in its cloud infrastructure.
Snowflake nation supervisor for South Africa Luan Reineck mentioned: “Snowflake’s growth in South Africa is a pivotal step in our dedication to supporting and empowering native organisations with sooner, cost-efficient, and safe knowledge options that allow clients to satisfy native knowledge rules, all with out compromising on efficiency or innovation.
“With our partnership and native deployment on AWS, organisations in South Africa can leverage the ability of Snowflake’s AI Knowledge Cloud to do extra with their knowledge and AI, all whereas retaining management over their knowledge, internet hosting buyer knowledge regionally and fostering belief with their finish clients.”
The corporate added that native corporations comparable to Carry1st, BluNova, and Mukuru are already utilising Snowflake’s AI Knowledge Cloud to enhance knowledge entry for enterprise decision-making and AI utilisation.
Carry1st lead knowledge engineer Ziyaad Kumandan mentioned: “By Snowflake’s simple, related, and trusted platform now we have been capable of scale back infrastructure prices by as much as 45%, enhance knowledge refresh charges by over 300%, and allow sooner insights and enhanced buyer interactions.”
Earlier in 2025, Snowflake partnered with Acxiom to create an AI-driven advertising and marketing knowledge infrastructure. This partnership permits IPG to combine its knowledge and instruments into manufacturers’ Snowflake environments.
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